The Iconic Fernie app is now available
Fernie is a historic and adventurous mountain town which offers a diversity of experiences to authentically engage with culture, history, nature, community and adventure. New Iconic Fernie Application brings together and enhances these local experiences in various self-guided themed tours for visitors and residents starting with six unique themes.
Iconic Fernie had humble beginnings with the popular Heritage Walking Tour. This walking tour provided a more compelling, coordinated, and organized way to explore Fernie’s historic buildings and history. But there’s a lot more to Fernie to explore and tackle; opportunities to enrich, learn, enjoy, have fun, rejuvenate and worship Fernie, authentically.
Today’s technology offers the possibility of bringing together experiences, places and people. This new way to explore Fernie uses your GPS map feature on your device to easily find all the locations you want and at your own pace, and you can also choose to collect points for local rewards.
The basis of the application was developed by 468 Insider, who also created the BC Ale Trail app, allowing Tourism Fernie to create unique tours and content focused on spring, summer and fall experiences.
“We are really excited to launch this app,” said Jikke Gyorki, Managing Director of Tourism Fernie.
“The idea began before COVID-19 hit to create a self-guided tour app to enrich the visitor experience in our community, to encourage greater knowledge and appreciation of all of Fernie, to encourage shoulder season visits , the dispersion of visitors and local purchases. We plan to expand our current six themed tours to others.
The app can be downloaded for free from the Apple App Store and Google Play. For more information, visit www.iconicfernie.com.